Cover image for Cloud Wars Live: The New Corporate/Virtual Culture | Uphoff on Industry
Cover image for Cloud Wars Live: The New Corporate/Virtual Culture | Uphoff on Industry

The New Corporate/Virtual Culture | Uphoff on Industry

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Each month, Tony Uphoff, visionary CEO of, joins Cloud Wars Live for a recurring segment. “Uphoff on Industry” will explore the innovations, upheavals, and breakthroughs reshaping the the world of manufacturing and industrial markets. Join Tony and me as we discuss disruptive new trends in the digital-industrial world. Today, we discuss remote working, virtual culture, and a massive B2B market transition.

Episode 22

The Big Themes:

  • Not so Unified Communications: As many/most companies have shifted to some version of remote work, we’re seeing both the benefits but also the limitations of video communications.
  • Virtual culture: We’re nearing a year of virtual, remote work for many of us. Nurturing, supporting and reinforcing culture is challenging in the best of circumstances. Ironically working remotely is forcing companies to be more intentional about their culture, causing some to reassess their cultural attributes and beliefs, and how best to train, nurture, and harness them.
  • 5G, Cloud, Mobile, and IIoT are converging: To create a massive market transition. This is most acutely true in manufacturing, where we’re already getting glimpses of the future. While the news is mostly focused on the consumer impact, the reality is the B2B impact may be even larger.

The Big Quote: “There’s another dynamic that we don’t focus on, but I think is playing a major role here. And that’s the dynamic of the multi-generational workforce.”

You can also stream the audio-only version of this episode:

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Cloud Wars Live Digital All-Stars

Tony Uphoff is one of our regular Digital All-Stars. The All-Stars are experts whose video podcasts will focus on the critical themes shaping (and re-shaping!) the business world here in the digital age of 2020. Our intention is to provide regular chunks of timely ideas and insights about high-priority subjects from industry veterans with diverse backgrounds.

This episode was brought to you by BMC Software.