Oracle focuses in on CX

Larry Ellison Takes on Salesforce and SAP as Oracle Intensifies CX Battle

October 26, 2020
After two decades of CRM being all about sales and marketing and nothing but, Oracle has joined SAP in leapfrogging that traditional approach dominated by Salesforce with CX portfolios that enrich business insights with data from ERP and HCM systems. (On my weekly Cloud Wars Top 10 rankings, Salesforce is #3, SAP is #5, and
SAP CX Engineer

SAP Versus Salesforce: Is Marc Benioff Missing the CX Boom?

October 22, 2020
After two uninterrupted decades of outmaneuvering every competitor and embracing The Customer earlier and more intimately than anyone else, is it possible that Marc Benioff, Salesforce CEO and global thought-leader, has been so wedded to CRM that he’s missed the CX revolution? Salesforce #3, SAP #5 on Cloud Wars Top 10 Has Benioff let rival
SAP CEO Christian Klein emphasizes the company's focus on CX

Can SAP Leapfrog Salesforce by Going All-In on CX plus ERP?

October 15, 2020
As the world’s largest vendor of enterprise apps takes on the world’s largest vendor of cloud apps, SAP and Salesforce are offering wildly different approaches to helping businesses achieve the customer-centric capabilities essential for success in the digital economy. (In my weekly Cloud Wars Top 10 rankings, Salesforce is #3 and SAP is #5.) At
IDC Market Study shows SAP leads in B2B digital commerce

SAP Thumps Salesforce, Oracle, Adobe in B2B Digital Commerce: IDC

October 6, 2020
A week before SAP unveils its new CX strategy and intentions, IDC has released a market study showing that SAP has a significantly stronger presence in B2B Digital Commerce than competitors Salesforce, Oracle, and Adobe. (On my Cloud Wars Top 10 weekly rankings, SAP is #5, Salesforce is #3, Oracle is #6, and Adobe is
Sanjay Ravi, Microsoft General Manager of Automotive

How Microsoft Is Helping Drive Biggest Transformation in Automotive History

July 23, 2020
As the worldwide automotive industry reimagines and recreates itself from end to end, Microsoft and the Azure Cloud are playing fundamental roles that reflect a striking revolution within Microsoft itself. For a century, steel, manufacturing muscle and oil powered the automotive industry as car companies designed and built gas-powered vehicles owned by individuals and businesses.
Google Cloud CEO Thomas Kurian speaks during the company's Next conference

Google Cloud Booms: Thomas Kurian’s Vision for World’s Fastest-Growing Cloud

July 21, 2020
In his concluding remarks to a major keynote presentation last week, Google Cloud CEO Thomas Kurian said this: “This is a very defining moment for all of us around the world. To have the hope and the optimism to reimagine your business as you recover from the pandemic, we at Google take responsibility to support
Cover image for Cloud Wars Live: Bonnie Tinder on Customers

If You Build a House on Swamp Land… | Tinder on Customers

June 29, 2020
Welcome to the first episode of a new Cloud Wars Live monthly series: Tinder on Customers. Bonnie Tinder is the founder and CEO of Raven Intel, an independent B2B peer review site that's amplifying the voice of the customer. She focuses on software customers, consulting partners and software vendors, and helps identify the best partners
Oracle founder Larry Ellison, who says that analysts prefer Fusion HCM to Workday

Oracle-Workday Showdown: Larry Ellison Says Analysts Prefer Fusion HCM—Do They?

June 22, 2020
With Oracle declaring its intentions to displace Workday as the world leader in cloud HCM, Larry Ellison last week claimed that industry analysts rate his Fusion HCM applications as superior to Workday’s HCM solutions. (See Oracle Calls Out Workday on HCM Growth, Customer-Sat Scores, Loss of Goldman Sachs.) That’s not a surprising claim from Ellison—every
Lowe's CEO Marvin Ellison talks to Mad Money about Google Cloud

Google Cloud Helps Drive Triple-Digit Online Growth at Lowe’s

June 2, 2020
Google Cloud has scored a major victory in showcasing its transformational prowess as the CEO of Lowe’s recently said GC has been indispensable in helping Lowe’s double its online revenue in April and May. Speaking with Jim Cramer on Mad Money in late May, Lowe’s CEO Marvin Ellison offered broad context for his company’s outstanding
Microsoft says that its cloud migrations are 5X cheaper than Amazon's

Why Microsoft and Not Amazon Is #1 in Cloud: Migrations Are 5X Cheaper

January 10, 2020
Microsoft’s long-time expertise with on-premises technology has helped it deliver cloud migrations that are often 5X less expensive than those offered by cloud-native archrival AWS, according to a Microsoft executive. Speaking at an investors conference last month, Microsoft corporate vice-president for cloud marketing Takeshi Numoto offered the following perspective on the dynamics involved when large